Digital Analytics & Online Marketing Glossar

A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
U
V
W
X
Y
Z

A

B

C

D

E

F

First Party-Daten

First Party-Cookie

G

Goal-Tracking

I

Intranet Analytics

Impressions

K

L

Landingpage

M

N

Non-Personally Identifiable Information (Non-PII)

Newsletter-Tracking

O

On-Premises

P

R

Report / Reporting

S

T

U

User Experience

User Engagement

V

Virtueller Page View

W

Webanalyse

Web Analytics

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